What your agents can change on WordPress, Shopify, Wix and every other platform
Updated
Your agents can only change what your platform lets outside tools change. WordPress, Shopify, Ghost, HubSpot and BigCommerce allow the most. On Wix and Webflow static pages your agents change SEO settings but not page text. On Squarespace only store products can be edited, and on Framer only CMS items. Anything your platform blocks comes as text you paste.
How to read this page#
Each platform decides what other tools may edit. Your agents follow those rules: they only plan work your platform can apply. When you ask for a change your platform cannot take, your agent still writes it and hands it to you as ready-to-paste text. It is never marked as done until it shows on your live page.
- Yes: your agent writes it to your site once the task is approved.
- Some: works on some pages or needs one extra step. The notes column says which.
- Paste: your agents do not plan this on their own. If you ask for it, your agent writes the change and you paste it in yourself.
Connecting changes nothing by itself
Connecting lets your agents read your pages. They write a change after it is approved. Unless you chose Approval mode, changes that can be undone are approved for you and listed in a daily email with an Undo link; the rest waits for your yes. See approval modes.
The most popular platforms#
| Platform | Titles and meta descriptions | Page text | Structured data | Canonical and noindex | New articles | Redirects |
|---|---|---|---|---|---|---|
| WordPress and WooCommerce | Yes, through your SEO plugin | Yes, except Elementor, Beaver Builder, Oxygen and Bricks pages | Yes | Some: depends on your SEO plugin | Posts and pages | Paste for now. One click with the SEOmatic Redirects plugin once you can install it (see the WordPress guide) |
| Shopify | Yes, except the home page (paste) | Yes | Some: after a one-time theme edit | Noindex on pages and posts. No canonical | Blog articles, once a blog is chosen | One click, if your Shopify app has the online store navigation permission |
| Wix | Yes | Blog posts and some store products. Static pages: paste | Static pages | Canonical yes. Noindex on static pages | Blog posts | One click, except on multilingual sites |
| Webflow | CMS items, if you mapped SEO fields. Static pages: saved, live when you publish in Webflow | CMS items only | Paste | Paste | CMS items, once a collection is chosen | Paste |
| Squarespace (Beta) | Products only | Products only | Paste | Paste | Paste | Paste |
| HubSpot (Beta) | Yes | Blog posts only. Website and landing pages: SEO fields only | Yes | Yes | Blog posts, once a blog is chosen | One click |
| Ghost | Yes | Yes | Yes | Canonical yes. Noindex: paste | Posts | Paste |
| BigCommerce (Beta) | Yes | Yes, except brand pages and the home page | Some: products, after a theme edit | Paste | Blog posts | One click, and added for you when a page address changes |
| GitHub (custom-coded sites, Beta) | Pull request | Pull request (HTML pages) | Pull request (HTML, Next.js, Astro) | Pull request, where your code supports it | Markdown posts, as a pull request | Pull request |
Other platforms#
| Platform | What your agents change | What you paste or set up |
|---|---|---|
| Framer (Beta) | Title, URL and SEO fields of CMS collection items, when mapped at connect | Canvas pages, page text, structured data, new articles and redirects. Every change republishes your whole Framer site |
| Blogger (Beta) | Post and page titles and text, new posts | Meta descriptions, URLs, structured data and redirects (Blogger has no fields for them) |
| Sanity (Beta) | Title, SEO fields that exist in your schema, URL, text of most documents, new posts | Your website must display the fields. Documents with custom blocks keep their text |
| Contentful (Beta) | Title, SEO fields, URL, new posts. Canonical, noindex and structured data when your content type has those fields | Page text is never edited |
| Strapi (Beta) | Title, URL, new posts. SEO fields when the Strapi SEO plugin is installed | Page text is never edited |
| Drupal (Beta) | Title, text, URL alias, new content. Meta tags, canonical and noindex with the Metatag module | Structured data |
| Craft CMS (Beta) | Title, URL, text in plain text fields, new entries. SEO values in plain custom fields | Values inside Craft SEO plugins, including SEOmatic for Craft (a different product) |
| Next.js through its database (Beta) | New articles added as rows in your table | Every fix to an existing page |
Rules that apply everywhere#
- Redirects and robots.txt always wait for a click. Even in Auto mode, your agent prepares them and you click Apply on my site on the task. You can also click Apply on my site on the Slack card. robots.txt can be applied in one click on Wix, and on WordPress once the SEO Writer plugin can be installed. Everywhere else you add it yourself.
- Every write is read back. If your platform quietly ignores a change, the task tells you and gives you the text to paste. It is not counted as live.
- New articles go live once approved. After you approve a content campaign, finished articles that pass the quality review are published live by default, not saved as drafts.
- Prices and stock are never touched. On WooCommerce, Shopify and BigCommerce your agents do not change prices, stock, SKUs or orders.
- Headless platforms need your website to show the fields. On Sanity, Contentful, Strapi, Drupal and Craft, SEOmatic fills in the fields in your content. Whether Google sees them depends on your website's code reading those fields.
Not on these lists?#
GoDaddy Website Builder, Google Sites, Weebly, Jimdo, Duda, Hostinger Website Builder, Strikingly and Joomla have no way for other tools to edit pages. You can still use SEOmatic: your agents find the fixes and write each one ready to paste. See sites without a supported platform.
- Where can I see this for my own site?
- Your dashboard, your setup screens and Settings show a card with what SEOmatic can do on your platform. Each platform guide in this help center goes into more detail.
- Can I make my platform do more?
- Sometimes. On Shopify and BigCommerce, one theme edit turns on structured data. On WordPress, the free SEO Writer plugin will let SEO titles, canonical, noindex and structured data land on more sites once it can be installed. Each platform guide explains its extra steps.
- Do paste-only changes still count?
- Yes. After you paste, click I've pasted it. SEOmatic checks your live page for up to 24 hours and starts measuring the result once it finds the change.
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