Semrush MCP Server vs SEOmatic MCP
What the Semrush MCP does, what it costs, and when SEOmatic's MCP server is the better fit: your own Search Console data, fixes staged in your CMS for your approval, and a verdict on whether each change worked.
- Your own Search Console data, free
- Fixes staged in 18 CMSs, with your approval
- Each change measured afterwards
Last Checked
October 2026
Endpoint
https://app.seomatic.ai/api/mcp
Full Docs
Every tool, parameter and cost: SEOmatic MCP docs.
SEOmatic MCP and Semrush MCP, Compared
The Short Answer
The Semrush MCP is Semrush's official hosted MCP server. It gives an AI agent read access to Semrush's database of domains, keywords, backlinks and positions; Semrush says it can retrieve data but cannot modify or delete it. SEOmatic's MCP server (https://app.seomatic.ai/api/mcp) is built for a different job. It reads your own Google Search Console data for free, audits your site, and can stage the fix in your CMS (18 platforms), wait for your approval, then measure whether the change worked. Pick the Semrush MCP when you need Semrush's competitor and keyword database and already have a plan with API units. Pick SEOmatic when you want your own Search Console numbers without spending units, and you want the agent to ship the fix in your CMS.
What the Semrush MCP Does
| Semrush MCP | |
|---|---|
| Official | Yes |
| Runs where | Hosted by Semrush (https://mcp.semrush.com/v2/mcp) |
| Sign-in | OAuth 2.1, or an API key in the header |
| Price / plan needed | A paid Semrush plan with API units; every query spends units |
| Data | Semrush's database: domains, keywords, backlinks, positions, site audit; traffic data with a separate Trends API subscription |
| Changes your site | No |
Eligible plans include Semrush One Starter and Pro+, SEO Classic Pro, Guru and Business, and higher tiers that add API unit packs. Traffic tools need a separate Trends API subscription.
Sources, checked October 2026: Semrush MCP developer docs, Semrush MCP help article.
SEOmatic MCP vs Semrush MCP
| SEOmatic MCP | Semrush MCP | |
|---|---|---|
| Runs where | Hosted | Hosted by Semrush (https://mcp.semrush.com/v2/mcp) |
| Sign-in | OAuth 2.1 with PKCE, or an API key | OAuth 2.1, or an API key in the header |
| Your own Search Console data | Yes, free with no limit | No |
| Data | Search Console, GA4, site audits, keyword volumes, SERPs, backlinks | Semrush's database: domains, keywords, backlinks, positions, site audit; traffic data with a separate Trends API subscription |
| Changes your site | Yes, staged in 18 CMSs, live after your approval | No |
| Rollback | Yes, with a check for edits made since | No |
| Measures whether a change worked | Yes: verified, ineffective or regressed | No |
| Price / plan needed | Free plan: Search Console, audits and page checks unlimited | A paid Semrush plan with API units; every query spends units |
When to Use Each
Pick the Semrush MCP when you need Semrush's competitor and keyword database and already have a plan with API units.
Pick SEOmatic when you want your own Search Console numbers without spending units, and you want the agent to ship the fix in your CMS.
Or use both. MCP servers sit side by side in the same agent. Ask Semrush for its data, then ask SEOmatic to check your own Search Console and stage the fix.
Try SEOmatic Next to Semrush
Add the URL below as a remote MCP server in your agent and sign in; Semrush can stay connected beside it. Reading your Search Console, audits and page checks are free with no limit, and staged fixes are part of paid plans. How approval, rollback and the verdict on each change work is on the SEO MCP server page.
https://app.seomatic.ai/api/mcpMore SEOmatic MCP Pages
Frequently Asked Questions
Is the Semrush MCP free?
No. It needs a paid Semrush plan with API units, and every query spends units. SEOmatic's MCP is free for your own Search Console data, audits and page checks.
Can the Semrush MCP change my website?
No. Semrush says its MCP can retrieve data but cannot modify or delete it, and it does not change your website. SEOmatic can stage changes in WordPress, Shopify, Webflow and 15 more platforms, and by default nothing goes live until you approve it.
What is the difference between the Semrush MCP and SEOmatic's MCP?
The Semrush MCP gives your agent Semrush's data. SEOmatic gives it your own Search Console data for free, then stages fixes in your CMS for your approval and measures whether each change worked.