Fix Sanity SEO from Claude Code

Claude Code reads your real Google Search Console data through SEOmatic, finds what is holding your Sanity documents back, stages the fix, and tells you whether it worked. In Approval mode nothing goes live on Sanity until you approve it.

Your real Search Console data
Fixes staged in Sanity, with your approval
Each change measured afterwards

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Claude Code

Last Updated

November 2026

Connect Claude Code

One claude mcp add command, then claude mcp login seomatic to sign in. A plugin adds 21 SEO skills.

Cost

Free to connect and to read your Search Console. Staged fixes are part of paid plans, with a 14-Day Trial for $1, credited to your first payment. See pricing.

How to Fix Sanity SEO from Claude Code

Why Claude Code Needs SEOmatic on Sanity

Sanity is headless, so an SEO problem can live in two places: the documents in Sanity, or the front end that renders them. Claude Code fixes the front end in your repo. SEOmatic writes title, meta and content changes to the documents through the Sanity Content Lake API, after you approve, so each fix lands where it belongs.

What It Looks Like

You: Check /guides/toilet-keeps-running in Search Console and fix its title.

Claude Code: From Sep 13 to Oct 10 (28 days), /guides/toilet-keeps-running had 3,480 impressions and 31 clicks at position 8.6 for "toilet keeps running". That is a low click rate for page one, so the title is the first thing to test: it reads "Running Toilet". I staged a new title, "Toilet Keeps Running? 4 Fixes in Order of Likelihood", to be written to the SEO title field of that document. Approve it here or in SEOmatic and it goes live on Sanity.

An example on a demo site; your numbers come from your own Search Console.

Step 1: Connect Sanity to SEOmatic

Go to manage.sanity.io, open your project, and under API, then Tokens add a token with Editor permissions or higher. In SEOmatic, go to Connections and select Sanity. Paste the token along with your Project ID and dataset, then pick the document type to work in. The full walkthrough, with every screen, is on the Sanity integration page.

Step 2: Connect SEOmatic to Claude Code

Run this in your terminal, then run claude mcp login seomatic. Sign in to SEOmatic in the browser and pick your site. Add --scope user to the command to use SEOmatic in every project, not just this one.

Connect Claude Code

claude mcp add --transport http seomatic https://app.seomatic.ai/api/mcp

Other ways to connect are on the Claude Code page.

Step 3: Ask Claude Code, Then Approve

Paste any of these into Claude Code. It answers from your data and stages the fix; you approve it before it reaches Sanity.

“Stage new SEO titles in the documents behind pages with low CTR.”
“Which documents rank 5 to 15 and could move up with a refresh?”
“Which pages built from my Sanity documents lost clicks this month?”

More that work well in Claude Code:

“Audit my live site and find the code behind each issue”
“Which pages ship a noindex by mistake?”
“Check the preview deploy before I merge”

Did It Work?

After you approve, SEOmatic writes the change through the Sanity Content Lake API and checks that it is live. Then it measures the result against the page's own baseline and your site's trend: 14 days after a title change, 28 after a content refresh, 90 after a new page. Each change is marked verified, ineffective or regressed, and a low-risk change that loses traffic is rolled back on its own. Ask Claude Code "Did my Sanity title changes work?" and it answers from those verdicts.

What Claude Code Can Change on Sanity

Writes And Improves Documents

New documents written from research, plus rewrites of the title, slug and meta on ones already published.

Finds Your Real Field Names

Agents resolve where your meta and body actually live in the same query that finds the document, so nothing is guessed.

No Orphan Fields

Sanity accepts any key you send, and a guessed name would create a field nothing renders. Canonical and noindex are only ever written to a field your document already has.

Sanity's schema lives in your Studio, not in the API, so a write to a guessed field name succeeds and quietly creates an orphan nothing renders. Agents resolve the document's real shape before they write.

Every field, limit and safeguard is on the Sanity integration page.

Requirements

Sanity

A Sanity project and dataset, plus an API token with Editor permissions or higher, created under API > Tokens in manage.sanity.io. You will also need your Project ID and dataset name, usually production.

Claude Code

Claude Code and a free SEOmatic account. No API key and no Google Cloud project: the connection signs in through your browser.

Use Claude Code on Another Platform

Claude Code works the same way on WordPress, Webflow, Shopify, Ghost, Blogger, Wix, Squarespace, Framer, Drupal, BigCommerce, HubSpot CMS, Contentful, Strapi, Next.js, Lovable, GitHub, Craft CMS.

Frequently Asked Questions

Can Claude Code fix SEO on my Sanity site?

Yes, through SEOmatic. Claude Code reads your Search Console data, finds the documents losing clicks and stages the fix, which SEOmatic writes to Sanity once you approve. The three setup steps are on this page.

What can Claude Code change on Sanity?

SEOmatic works on your documents through the Sanity Content Lake API: titles, descriptions and content first, and more where Sanity allows it. Every field and limit is listed on the Sanity integration page.

How do I know if a Sanity fix worked?

SEOmatic measures every change it ships against the page's own baseline and your site's trend, 14 days after a title change, 28 after a content refresh and 90 after a new page, and marks it verified, ineffective or regressed. Claude Code can read those verdicts for you.

What do I need on the Claude Code side?

Claude Code and a free SEOmatic account. No API key and no Google Cloud project: the connection signs in through your browser.

Will Claude Code publish to Sanity without asking?

No. By default every change SEOmatic proposes waits for your approval before it touches your site, and your assistant is told never to approve on its own. Approved changes are stored with the page's previous state, so any edit to an existing page can be rolled back. If you later want low-risk fixes to go ahead on their own, you can turn that on in your autonomy settings; changes to your URLs or indexing, and new content, still wait for you.

Is it free?

Connecting is free with no card. Search Console reports, page checks and 30-page site audits are free, as often as you like; live market data uses free questions, 5 a month plus a one-time 10 when you connect Search Console. Staging and publishing fixes is part of paid plans, which start with a 14-Day Trial for $1, credited to your first payment.

Fix Sanity SEO From Another Agent

The same SEOmatic server and approval rules, from the agent you prefer.