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Steal Our Tested Case Studies Page Template to Give Your Visitors Social Proof

Build trust and credibility in the SaaS market with our proven template that shows how your product works in real-life situations.

  • Clear content structure
  • SEO-friendly layout
  • Easy-to-follow guidelines
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Free Case Study Page Template (In-Depth Guide)

Megha Goel | Last updated: September 24, 2024

79% of B2B buyers read case studies. It helps them understand how your SaaS product works without having to sign up for a trial. A compelling case study page is the crown jewel of social proof.

 

With a well-designed SaaS case study template, you can showcase your product’s value in detail. Our free case study page template makes it easy for you to share your customer success stories. It helps give prospects the confidence they need to trust your product.

What is a Case Study Page?

A case study page is a dedicated webpage where you share your client success stories. It lets you demonstrate how your product or service has helped an existing customer. Case studies provide a great opportunity for SaaS companies to show off the results potential customers can expect when using your product.

Common Challenges CMOs Face When Designing a Case Study Page

SaaS case studies are one of the most sought after piece of content amongst buyers. Before you start building your page, ask yourself: What should the structure be? What elements should you include? What are the best practices?

 

You want a case study page that:

• Builds trust and credibility with potential buyers

• Establishes you as a though leader in the industry

• Provides an honest evidence of your product’s success

 

To create a terrific case study page, you must consider using a well-structured layout. Our tried and tested case study template page provides a great way to demonstrate the value of your product through real-world examples.

What to Include in a Case Study Page to Build Trust Amongst Visitors

Case Studies are a powerful marketing tool to convince new prospects to buy from you. If you don’t have a case study page on your website yet, it is time to create one.

 

Here is what you must include:

Challenges-Solution-Result: Tell a 3-part story about your client’s challenges, how your solution helped, and the results you delivered.

Summary: This part should give a brief overview of what the customers did and the key results they achieved using your solution.

Call to action: End the case study with a clear CTA, such as 'Get in touch', 'Visit our website', or 'Book a meeting.'

 

When building your case study page, remember—your customer is the hero. Let them take center stage while your brand plays the role of a humble sidekick. This should be a story of how your customers mastered your SaaS technology to overcome their challenges.

megha-goel

Megha Goel

B2B Content Writer

Megha Goel is our Content Marketer at SEOmatic, combining her technical background as a former software engineer with her talent for creating clear, engaging content.

The ROI of Using SEOmatic

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"You have created an awesome product. Your product saves $100s of dollars if someone plans the CSV file properly. In one of my earlier business, we were doing similar things manually and were spending thousands of dollars. We used to hire writers and SEO specialists. Each article costs us around $50."
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Ben Farley

SaaS Founder @Salespitch

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Frequently Asked Questions

Is this case study page template for me?

This template is ideal for SaaS companies or any business looking to showcase customer success stories.

Can I create multiple case study pages using this template?

Absolutely! You can reuse and adapt the template for as many case studies as you like. All you have to do is change the content for each page.

How will this template help increase conversions?

By following the layout and guidelines, you’ll create a compelling case study page that builds trust and credibility, helping to convert prospects into customers.

salespitch

Today, I used SEOmatic for the first time.


It was user-friendly and efficiently generated 75 unique web pages using keywords and pre-written excerpts.


Total time cost for research & publishing was ≈ 3h (Instead of ≈12h)

ben-farley

Ben Farley

SaaS Founder, Salespitch

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