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In this guide, we’ve identified the most common programmatic SEO problems you might encounter while implementing on your blog or niche site and how to solve them when they eventually appear.
And if you’re looking for a programmatic SEO tool, SEOmatic is an option worth exploring. Simply signup for our free trial.
Google indexation is a sign that Gooogle’s crawlers have visited your site. And your page will be served to readers on SERPS. But sometimes, that will take time to happen.
For sites that implement programmatic SEO, that could be down to one of these reasons:
According to Google, the ideal page load time is between 2 -3 seconds. Bounce rates are higher on sites that load slower. You must first identify page load time to optimize page load speed. And how do you do that?
Google provides a free tool called Page speed insights, which allows you to enter your site URL before conducting a comprehensive load speed analysis.
So, can you get Google to index your site faster? Yes! you can, and these are the 3 options we recommend:
If you have a location-based website that runs on Programmatic SEO, creating content around the best restaurants in 1000 cities in the Netherlands, for example, will generate over 100,000 pages.
The problem with that is there's likely to be a repetition in the texts generated. For Google to rank your page, content uniqueness is analyzed. Hence, the need to come up with different variances for each page you create around different keywords.
When you use a tool like SEOmatic, issues are automatically fixed. We use GPT-3/Open AI to rewrite sentences to avoid repetition. If your programmatic SEO tool lacks this feature, you run a risk of creating repeated content, which leads to penalization.
Another option outside SEOmatic is to use an article spinners like Smodin.io. It will help you rewrite and spin sentences to avoid duplicate content.
If you want to avoid the stress of doing so manually, you might want to take a shot at SEOmatic. Sign up for a free trial and generate thousands of unique pages in minutes.
Content pieces lacking depth and quality are often labeled "thin". But how do you know if your content is thin or not? The best way to know is to ask yourself this question:
“Does my content provide all the answers, or will the reader need to return to SERPS to find more answers?”
Thin content could be anything from duplicate content: content copied from another website and pasted into yours (hopefully, you never have to do that) or content that regurgitates existing info without providing new insights.
Google's August helpful content update means there's no way back for thin content. You have no choice but to create high-value content pieces, even with AI generators.
To avoid getting penalized for thin content, here are a couple of things to keep in mind when creating content:
Keyword Cannibalization is when you create multiple pages around one keyword.
For example, in the image below, “Search engine optimization” has up to 7 similar variations, and they all mean the same thing.
A good example of keyword cannibalization would be creating 7 separate content pieces around each keyword. In situations like this, choosing the variation with more search volume and less competition is best.
Manual penalization can cause a bad on-page experience for the reader. It could be anything from keyword stuffing, user-generated spam, thin content or unnatural links.
To avoid unnatural penalization, you need to have a human-first approach. That means creating content to answer readers' questions instead of optimizing wholly for search engines.
Unlike what most people think, programmatic SEO doesn’t in any way encourage duplicate or thin content. On the flip side, the main goal of this programmatic SEO is to figure out easy-to-rank-for long-tail keywords, which extensively minimizes keyword cannibalization.
And if you opt for a programmatic SEO tool like SEOmatic that has a built-in AI writer, there’s a higher chance of creating well-optimized human-first content, since SEOmatic was created with Google’s “helpful content” requirement in mind.
Want to give SEOmatic a shot? Please take advantage of our free trial account today!
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